Blog
What is SEO?
Blog In an increasingly competitive industry, creative studios will be looking to any avenue that could give them an edge. Here are a few tips to get you started.
Top 5 tech: new products or tools that have caught our eye
Blog We’re back with our Top 5 Tech picks! This month, the roundup includes a new player in the health-tech space that promises to replace ‘Googling’ symptoms, plus tools to support filmmakers with editing and the wider production process.
What makes a successful product launch?
Blog In an increasingly competitive industry, creative studios will be looking to any avenue that could give them an edge. Here are a few tips to get you started.
Using CIPR resources to kickstart my PR and Marketing career
Blog Using CIPR’s training resources can boost your skills in PR, whether you’re a new starter or in a more senior position.
12 tips for marketing a creative studio
Blog In an increasingly competitive industry, creative studios will be looking to any avenue that could give them an edge. Here are a few tips to get you started.
How to create a B2B marketing plan
Blog Here’s a comprehensive guide for how to create a B2B marketing plan for your company.
Maximising ROI from IBC Show
Blog IBC Show 2024 is over—now it’s time to measure, analyse, and act. Learn how to calculate your ROI and plan the next steps for your business.
Why Going Viral Can Make You Sick…
Blog Many companies that market through social media aspire to go viral with their content, reaching as many people as possible and bringing attention to the brand. Seeing the numbers tick upward might be a good feeling. But what real value would it bring to the company? Would those who saw it likely to convert and … Continue reading "Why Going Viral Can Make ...
What to Do When the Sh!t Hits the Fan: Crisis PR for a Global Tech Meltdown
Blog For crisis PR it shouldn't be a question of if, it should be a question of when. Here's how to manage PR if you're in the eye of a storm...
Generative AI mood-based design: creating spaces that reflect emotions
Blog The concept of creating spaces that resonate with the person inhabiting them has been at the core of many trends.
How the global fashion industry will champion AI and Web3
Blog The rise of AI and Web3 use continues to shake up many industries, including fashion. Read on to find out how...
Thought leadership content – why it’s worth the effort
Blog Thought leadership is a smart way to drive awareness and engagement for your brand. There are a host of other benefits in sharing pearls of wisdom...
Strategy vs tactics
Blog As marketers, we’re often focused on delivering results, which means the doing of things. These are the results of tactics. Strategy is what guides those tactics.
B2B influencer marketing: a how-to guide
Blog Determining a scope of work when onboarding a marketing or PR agency is instrumental to the success of a partnership.
Get ready for GA4
Blog Google's Universal Analytics is shutting down. So what do you need to do to get ready for GA4 and its completely new way of looking at data?
Apple Vision Pro: a step in the meta direction
Blog The new Apple Vision Pro might well be the key to unlocking the metaverse. Is this the gen one iPhone of HMDs?
How to produce an agency scope of work
Blog Determining a scope of work when onboarding a marketing or PR agency is instrumental to the success of a partnership.
Virtual Production and AI at The Media Production and Technology Show
Blog Event season continues apace in the media industry, with London’s Media Production and Technology Show up next. And it’s going to be a big one for Virtual Production.
AI copywriting: Why humans still beat machines
Blog AI copywriting is a hot topic thanks to tools like ChatGPT, but are human writers still vital for creating compelling brand stories?
12 things to do before you hit publish
Blog Writing good copy is central to any business’ marketing efforts, editing is often rushed. Here are 12 things to do before you hit publish.
Copywriting with purpose
Blog To create effective content, copywriting with purpose is key. Read on to find out how to deliver engaging copy with a clear direction.
Crafting compelling case studies for tech solutions
Blog Here are some best practice methods that Grammatik keeps in mind when developing engaging customer case studies.
How to get the best out of your PR agency
Blog Tips on getting the best out of your PR agency...
Talk to us about technology marketing and PR at BSC 2023
Blog We’re excited to be heading to BSC at London’s Battersea Evolution...
Creating SEO content for your target customers, not for Google
Blog Want to do search smarter? Dive in to find out how...
Top 5 things you need to know about the metaverse
Blog What's cooking up in the metaverse..?
Mind, body and the metaverse
Blog Getting your comms right for Pride Month....
Pride marketing: brand tips
Blog Getting your comms right for Pride Month....
Top 5 tech roundup — May 2022
Blog In Top 5 Tech this month, we're taking a dive into the gaming tech that is driving growth in the industry....
Newsjacking your communications strategy
Blog Be agile, smart and responsive by adding newsjacking to your comms mix. Here's how...
Top 5 tech — March 2022
Blog From the Metaverse to digital fashion. Here's a rundown of 5 tech companies that have caught our eye this month at Grammatik Towers...
AI in marketing splits opinion
Blog There are two perspectives on the use of AI in marketing; some say clever AI built tech is the way, others say humans are necessary. We look for an answer.
Why industry events are still important
Blog There will be a triumphant return to trade shows – just all in good time. We talk about why it’s still important to attend Industry Events.
Connected communications ebook
Blog Download our free checklist to ensure your marketing and PR activities are on track and find out how to improve...
PR Glossary – terms you never knew you needed to know
Blog Every service or business in each sector has its own jargon – in our case, PR terms. Here's a quick lowdown on some worth knowing...
PR & marketing tips: How brands can celebrate Pride the right way
Blog We want to highlight how brands can celebrate Pride the right way! It can be difficult to know how to support the right way – but small actions can make a big impact.
Why you should work in Tech PR
Blog Technology is at the heart of everything we do here at Grammatik Agency, so let us give you some reasons why you should work in Tech PR.
Grammatik Agency ranked by PR Week as a Top 40 B2B Agency
Company News Grammatik Agency are thrilled to have been recognised as one of the UK’s top 40 B2B Agencies by PR Week for 2020-21.
Should we care about Clubhouse?
Blog We take a look at the latest social media application, Clubhouse, and whether or not PR and marketing professionals should be considering it?
Top 5 tech roundup — March 2021
Blog The cloud has become the perfect solution for an industry that continues to evolve during times of change.
What is the difference between PR and marketing?
Blog I often find myself having to explain to a distant relative, or new friend, what I do for a living. So let's dive in and break down the difference between PR and Marketing.
Using buyer personas to create targeted content
Blog When you know who you are writing for it is much easier to produce content that will resonate and ultimately help them to buy.
Top 5 tech roundup — February 2021
Blog We look at some of the most innovative technologies advancing the real-time virtual production space.
Tech PR tips — How to interview tech clients
Blog We’ve compiled a handy list of the best tech reads that are a must-follow for anyone interested in creative tech.
Top 5 Tech Roundup – November
Blog In this new instalment of Top 5 Tech, we’ve compiled some of the best animation apps and tools that are fueling the expansion of this sector.
Top Tech Reads for Plugged-in PRs
Blog We’ve compiled a handy list of the best tech reads that are a must-follow for anyone interested in creative tech.
Top Instagram Tips for your Brand
Blog We have pulled together our top tips for utilizing Instagram as a brand and business tool.
Top PR Tips for running an effective campaign
Blog Our top tips on running an effective campaign for companies to take their PR strategy to the next level.
Top 5 Tech Roundup – October
Blog Find out what's been getting the Grammatik excited. This month we're looking at digital humans, mocap and more...
What does marketing success look like?
Blog What does success look like? Our latest blog gives you some hints and tips on achieving your goals.
Getting your message out
Blog Discover techniques, strategy and platforms your brand should use to get your message out.
Top 5 Tech Roundup – September
Blog Check out why we've had our head turned by some nifty new players in AI as well as innovations in AR and VR.
Top 5 Tech Roundup – August
Blog 3D creative tech, smart glasses and wearables are all on this month's shortlist...
Top 5 Tech Roundup – July
Blog Find out how technology is adapting to support businesses through this global pandemic.
Being onboarded from home
Blog Company News Here's is our own Marta's experience joining Grammatik and being virtually onboarded during a pandemic.
How we approach SEO
Blog We’re experts at implementing comprehensive SEO strategies. Find out what SEO is, how it works, and how we approach it.
Glenn Matchett on the 414 B2B Podcast
Blog Company News Grammatik MD Glenn Matchett provides Marketing and PR insights in 'Expert Guest' interview on 414 B2B Podcast.
Top tips: Covid-19 communication best practices
Blog Best practices for agencies during the Covid crisis to ensure effective communications with your clients.
FOOD FOR THOUGHT: Our Curated List of Inspiring Websites
Blog A list of inspiring websites selected according to their content, intention or design to inspire and awaken creativity.
Covid Marketing Comms Survival Guide
Blog We share our top tips for brands and marketers looking to navigate a post-COVID 19 world with comms.
Whitney Houston’s hologram hits London
Blog Grammatik MD, Glenn Matchett, shares his thoughts on Whitney Houston’s hologram at London's Hammersmith Apollo.
What’s in your Marketing toolbox?
Blog Read about Grammatik's in-house marketing toolbox and the applications that help us.
Tips for Marketing your Short Film
Blog We understand the ever-changing nature of social media and have highlighted some of our best social media marketing tips.
OPINION: Smartphones and kids
Blog We share our opinion on the relationship between kids and smartphones for the young generation.
Practical advice on landing pages
Blog We've put together a handy guide of practical landing page advice to make you an instant expert.
Top 5 Tech 2019 Roundup
Blog A roundup of 2019's best technological innovations.
OPINION: The limitless potential of VR
Blog The potential applications and benefits of virtual reality on sectors such as healthcare, real state or automotive.
OPINION: “Optimising for voice search”
Blog We discuss the benefits or optimising your content for voice search and its effect on searches and SEO.
OPINION: VAR and the Rise of Robot Referees
Blog In this opinion piece, we discuss VAR and the Rise of Robot Referees.
Top 5 Tech Roundup – October 24th, 2019
Blog In this Top 5 Tech, we take a look at some of the latest B2B news and developments in technology.
Top tips: Creating engaging content
Blog Our top tips on how to carefully curate content to get eyes on it, drive traffic and generate leads.
Game on! Stadia and game streaming
Blog We share our thoughts on Google’s Stadia gaming platform, a subscription-based gaming service that boasts AAA games.
Top 5 Tech Roundup – September 26th, 2019
Blog In this Top 5 Tech, we cover a broad range of technology spanning personable accessories, health, and science.
OPINION: “Celebrity Clones will light the fuse of an AR Explosion”
Blog Will the future will be filled with AI celebrity clones in a seamless blend of digital and the real world?
Top 5 Tech Roundup – August 29th, 2019
Blog This Top 5 tech edition introduces several gadgets and peripherals suited for busy commuters and people always on the move.
Opinion: “Smart Glasses vs Smart Watches?”
Blog Read about the rise of Smart Glasses and why we think these could mark the fall of Smart Watches.
SIGGRAPH 2019 Survival Guide
Blog Heading to LA for the biggest CG conference in the world? Take a look at our tips and tricks.
How To Avoid Spam Filters
Blog When crafting your marketing emails, be careful they're not being flagged. We've created tips for avoiding spam filters.
Top 5 Tech Roundup – July 4th, 2019
Blog In this edition of Top 5 Tech, there’s a strong focus on technology with developing levels of autonomy. Plenty to sink your teeth into.
The ultimate guide to running an influencer campaign
Blog How to run an influencer campaign, defining a strategy with a set of goals that will guarantee great result and success.
PR & Marketing Tips: Social Media Marketing
Blog We understand the ever-changing nature of social media and have highlighted some of our best social media marketing tips.
Top 5 Tech Roundup – May 23rd, 2019
Blog In this Top 5 Tech, we mix a green theme with an alternative finish. Discover the world’s most innovative creations.
Top 5 Tech Roundup – May 16th, 2019
Blog In this Top 5 tech we feature a range of technology, covering consumer innovations, robotic revolutions, and deep fakes.
Top 5 Tech Roundup – May 9th, 2019
Blog In this Top 5 Tech, there’s a trend of technologies that converge the human and computer experience.
Top tips: Communicating with journalists
Blog Our ‘hit list’ of best practices to consider when pitching or communicating an idea with journalists.
Top 5 Tech Roundup – May 2nd, 2019
Blog In this Top 5 Tech, we feature ways to improve your daily lifestyle – from eco-apps to smart-devices.
Grammatik Agency named one of PR Week’s Top 50 Tech Agencies
Company News We are delighted to announce that Grammatik Agency has made the Top 50 Tech Agencies in PR Week’s annual ranking.
Top 5 Tech Roundup – April 25th, 2019
Blog In our latest edition of Top 5 Tech, there’s a theme of human improvement and change, with external tech assisting in our every day lives.
Top 5 Tech Roundup – April 18th, 2019
Blog The team at Grammatik is back from Vegas’s tech oasis, NAB, and we’ve got some innovative news to share for this week’s Top 5 tech.
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