disguise Open House promotional video

The Project

As part of a global sales initiative, pioneering live experience company disguise briefed us to create a promotional video for their “Open House’ events in London, Oslo, Helsinki and Barcelona.

The aim of the video was to showcase the customer events and trail their innovative new hardware and software products.

The approach

With only a week to prep, we quickly mobilised a crew and actioned a definitive plan for a day’s shoot at the London event.

We created a set of pertinent “Q&As” both for disguise sales staff and for visiting customers in order to convey the key elements of the Open House. As well as shooting interviews, the production team also shot extensive footage of the event in full-swing to complement the main interviewees.

The end result was a deftly edited, punchy and focused 90 second promotional film.